Marketing Secondary Goals: If you're doing A/B testing, track these GA events October 23, 2021 14 mins read 352 Views A/B testing is brilliant. It lets you compare two or more versions of the same page element, paid ad, or another variable to see which one performs.. Read More
Sales Use ZoomInfo Webhooks to Enrich Customer Data Continuously August 5, 2021 3 mins read 448 Views Imagine this scenario: a marketing campaign you develop ends up going to the wrong audience, or a segmentation analysis yields incorrect results.. Read More
Marketing The Evolution Of Pledging Donations: From Donor Pledge Forms To Digital Pledges August 4, 2021 7 mins read 1015 Views Today, ‘the best experience anywhere is the expected experience everywhere.’ Meaning we’re (nonprofits) all now held to the same benchmarks as Amazon,.. Read More
Business Videos NLRB Decision Could Make Unfair Labor Practices Charges Easier to Bring September 14 0 mins read 11 Views